Sell the Shovel
During the California Gold Rush in the 1800’s, a few people made money by finding gold. Most did not. However there were some people that became millionaires by selling something else.
They sold the shovels, pans, and other supplies to the thousands of people that flocked to California in search of gold.
One example is Samuel Brannan. He was considered to be the first millionaire west of the Mississippi. He became a millionaire during the California gold rush in 1849 by capitalizing on the needs of miners. He created a monopoly over mining goods and supplies in California.
My name is Di Heuser and over the last three years I have created a profitable business-to-business entity by using the same principle.
By selling the tools and resources to product creators in the low content book niche for Amazon KDP and other platforms, I have helped other people start their own publishing business. The goal is provide customers with products that they can use immediately without a lot of work and get them published or selling to the end consumer.
I have grown this business to the point that I am now able to employ a team of people to help me drive this business to the next level.
Not only that, I now have financial security, and can provide for my family’s needs without stressing each month about money.
My goal is to help you do the same.
This training course will teach you every aspect of creating a PLR and Commercial Use business for the Low Content Book Niche.
I will share all my secrets with you to help you get started.
Here is just a sample of the training I will be providing:
- How to do it all on your own when starting
- Business Management
- Business Branding
- Setting up a website with WordPress
- Accounting
- Legal Requirements
- Business Roles
- Search Engine Optimisation
- Ecommerce
- Product Creation – It’s not just about planners and journals
- Using Master Resale Rights Products to maximise your profits
- Automation
- Outsourcing and Bartering
- Marketing
- Building an email list
- Creating a community
- Traffic generation ideas
- Creating membership sites for recurring revenue
- How to systemise your business
- Succession Planning
I will be adding more modules as the training progresses. The training is provided in both video and/or PDF format.
We will also be having a monthly Q&A session on Zoom.
Is this training right for you?
Building a serious business takes a lot of time, money and working smart. It is not a hobby.
However you can do this, if you commit to a dedicated daily schedule of getting the work done.
Even if you have a day job which takes up most of your day, you can allocate a number of hours EACH day to getting this done.
It all depends on how determined you are to change your life, even if you are just starting out on your own.
Is it worth it?
Absolutely without a doubt. All the hard work I have put into this business has paid off in a big way.
- I am financially stable.
- I can afford to employ people to do the bulk of the work
- I am helping my staff (family members and others) to earn money during these difficult times
- I get to focus on my strengths which is strategy and creating training materials
- And then I get to play in the vegetable garden, create junk journals and other fun stuff
I am not a designer. How will I come up with products?
There are so many ways to create different products even if you are not a designer as such.
I will show you how to create a ton of products by:
- Outsourcing cost effectively
- Using templates and ready made patterns
- Create a library of layouts you can re-use over and over again
- Using automation tools
- Bartering your skills
- Using bought commercial use products and modifying them enough to sell as PLR
- Scanning old books for images (think thrift shops)
- Using public domain images
- Repurposing your content into multiple different products
- Thinking outside the box
Click Here to View the Training Course Outline
| Module 1 | Start Here |
|---|---|
| Unit 1 | How to use this training |
| Unit 2 | What do you want to learn? |
| Module 2 | What's New |
| Unit 1 | Zoom Q&A Date (16th March 2022) CANCELLED |
| Module 3 | Introduction |
| Unit 1 | Welcome to Sell the Shovel |
| Module 4 | Principles of a Successful Home Based Business |
| Unit 1 | The Unique Challenges of a Home Business |
| Unit 2 | The 7 Principles of a Lean Home Business |
| Unit 3 | The Principle of Preparation |
| Unit 4 | The Principle of Productivity |
| Unit 5 | The Principle of Practice |
| Unit 6 | The Principle of Prioritization |
| Unit 7 | The Principle of Prevention |
| Unit 8 | The Principle of Prediction |
| Unit 9 | The Principle of Performance |
| Unit 10 | The 2 Practices of Operating a Business |
| Unit 11 | Summary |
| Module 5 | Business Planning |
| Unit 1 | What is a Business Plan and Why Do You Need One? |
| Unit 2 | How to Pick Your Online Business Model |
| Unit 3 | How to Conduct Market Research for Your Business |
| Unit 4 | How to Define Your Unique Value Proposition |
| Unit 5 | How to Write Your Elevator Speech for Your UVP |
| Unit 6 | How to Set Your Short and Long Term Business Goals |
| Unit 7 | How to Develop Your Sales and Marketing Plan |
| Unit 8 | Determine Obstacles and Resources Needed |
| Unit 9 | How to Implement Your Business Plan for Ultimate Success |
| Unit 10 | The Essentials You Need to Know for Estimating Future Revenue |
| Unit 11 | How to Determine If Your Business Plan Will Be Profitable |
| Unit 12 | Download Documents |
| Module 6 | Statutory Requirements |
| Unit 1 | Introduction |
| Unit 2 | USA |
| Module 7 | Systems and Processes |
| Unit 1 | Getting Started - Download, Track and Rank |
| Unit 2 | Automation and Systems Workbook |
| Module 8 | Accounting |
| Unit 1 | Benefits of Hiring an Accountant for Your Business |
| Unit 2 | Finance Tips All Business Owners Should Follow |
| Unit 3 | Online Accounting Sytems |
| Unit 4 | How to Find a Tax Consultant That Meets Your Business Needs |
| Unit 5 | How to Reduce Your Small Business Tax Bill |
| Unit 6 | Reasons to Separate Your Business Finances from Personal Finances |
| Module 9 | Business Branding |
| Unit 1 | What is your business? |
| Unit 2 | Who is your client? |
| Unit 3 | Content is King |
| Unit 4 | Authenticity and Transparency |
| Unit 5 | Download Documents |
| Module 10 | Website |
| Unit 1 | Buying a Domain and Hosting |
| Unit 2 | Setting Up Name Servers |
| Unit 3 | Overview of CPanel |
| Unit 4 | Installing a SSL Certificate |
| Unit 5 | Creating Email Addresses |
| Unit 6 | Upgrading PHP Version |
| Module 11 | WordPress |
| Unit 1 | Overview |
| Unit 2 | Installation |
| Unit 3 | The Basics of WordPress |
| Unit 4 | Backing Up Your Site |
| Unit 5 | Upgrading WordPress |
| Unit 6 | Finding Compatible Themes |
| Unit 7 | Using the default theme |
| Unit 8 | Editor Layout Part 1 |
| Unit 9 | Editor Layout Part 2 |
| Unit 10 | Adding Blocks |
| Unit 11 | Customizing Blocks |
| Unit 12 | Manipulating Blocks Part 1 |
| Unit 13 | Manipulating Blocks Part 2 |
| Unit 14 | Adding and Customizing Text |
| Unit 15 | Adding Images |
| Unit 16 | Adding Lists |
| Unit 17 | Adding Videos |
| Unit 18 | Adding Audio |
| Unit 19 | Image Overlay |
| Unit 20 | Conclusion |
| Module 12 | WooCommerce |
| Unit 1 | Introduction |
| Unit 2 | Themes |
| Unit 3 | General |
| Unit 4 | Products |
| Unit 5 | Organisation |
| Unit 6 | Attributes |
| Unit 7 | Expansion |
| Unit 8 | Automation |
| Module 13 | Search Engine Optimisation |
| Unit 1 | How Search Engines Work |
| Unit 2 | Why is SEO Necessary? |
| Unit 3 | Design your Content with Search Engines in mind |
| Unit 4 | Keyword Research |
| Unit 5 | Measurement and Tracking Results |
| Unit 6 | Download Documents |
| Module 14 | Membership Sites |
| Unit 1 | Ideas for a Membership Site |
| Unit 2 | How to create your Membership Program Workbook |
| Unit 3 | Download the Calendar |
| Unit 4 | Download Checklist |
| Unit 5 | Membership Software |
| Unit 6 | aMember |
| Module 15 | Product Creation |
| Unit 1 | Download Workbook and Action Guide |
| Module 16 | Outsourcing |
| Unit 1 | Download Workbook and Action Plan |
| Module 17 | Marketing |
| Unit 1 | How to use Pinterest |
| Unit 2 | Build your Instagram Brand |
| Unit 3 | Using Facebook Groups |
| Unit 4 | YouTube Marketing |
| Module 18 | Building an email list |
| Unit 1 | What content to send to build the relationship and credibility |
| Unit 2 | How to come up with Irresistible Offers Your Customer will Love to Buy |
| Unit 3 | How to Get Loads of Leads onto your List (both Free and Paid) |
| Unit 4 | Testing and Tracking your List Building |
| Unit 5 | Download Documents |
| Module 19 | Succession Planning |
| Unit 1 | Download Files |
| Module 20 | Master Resale Rights Products for You |
| Unit 1 | Cherry Vineyard Pack |
| Unit 2 | Grey Matter Pack |
| Unit 3 | 2022 Weekly Planner |
| Module 21 | Q&A Zoom Call Replays |
| Unit 1 | Q&A Zoom Call - 6 October 2021 |
Bonus Resources with MRR Rights
These are just a few of the Master Resale Rights Products that I will be adding as a bonus for you. I will be adding more as we go along.
These MRR products will give you a head start for your business. You can resell them as PLR products to your customers by breaking them up into smaller packs, combine them with a planner or journal as a bonus, create print books covers, decorate journals and planners and more.
Click on each image to see what you get.
Please note there are NO refunds. I will be providing a truckload of MRR resources that you will be able to re-sell immediately as PLR.
Once you purchase, you will see a new product listed under the Training tab in your dashboard
If you have any questions or issues, please feel free to contact me. I normally respond within 24 hours with the possible exception of weekends.
